About
Philosophy
“Value Added Leasing and Management”
It has been our position to maintain a limited portfolio of properties, in order to ensure that each project receives the required attention to obtain the desired goals. It is also my policy to only be involved in projects where we are the exclusive agents.
“Time is our most valuable asset”
The modern shopping center has replaced “Main Street” as the primary marketplace for most Americans. Today’s busy lifestyle places a premium on shopping time and convenience. A well managed shopping center, no matter what its size, must offer the right mix of merchants, as well as having the “Curb Appeal” needed to draw customers and new tenants alike. Prosperous Tenants lead to a prosperous property.
“Challenges are inevitable, defeat is optional”
Because we specialize in shopping centers, we are sensitive to the needs of both owner and tenant. We’re available to show and visit the properties on reasonable short notice; When problems arise, they must be handled with dispatch and we are available to quickly resolve problems before they have a chance to become a contentious issue between owner and tenant, preserving tenancy and cash flow.
“We choose to dwell on possibilities or problems”
As your Agent, we will look after your interests, to carefully screen contractors, supervise their work and see that the integrity of your property is enhanced. When your property looks good, we look good. We will endeavor to keep your center fully occupied by actively soliciting new tenants and promoting your available space, while always being sensitive to your budgetary consideration.
“We will never be rich enough for pessimism”
Paul D. Cooley
Broker / President
Retail Asset Management, Inc,
- Achievements & ProjectsSome of the National and Regional tenants we have had the pleasure negotiating leases with include:
And Many Others!
Retail Asset Management, Inc. presently manages, lease or has ownership interest in 537,231sf of existing shopping centers in the Tampa Bay Area and Central Florida and the preleasing of Legacy Commons, which is a 106,000+/- square foot retail/office mixed use development located on the South East corner of State Road 60 and Valrico Road in Valrico, Florida, opposite of our Valrico Commons project anchored by Publix, Ross, Verizon, Pet Supplies Plus and Chase Bank ~ Total Portfolio Value of $56.3M consisting of 563,636sf of retail development.
Additionally, Retail Asset Management, Inc. has two centers listed "For Sale", totaling 50,445sf, with a combined value of $8.125M ~ Royal Plaza, Largo ~ $2.4M and Whisper Lakes Plaza, Orlando ~ $5.725M, which is under contract due diligence.
Retail Asset Management, Inc. just "SOLD" on January 17th, 2019, the Oak Ridge Crossings, an 81,538sf Bravo's Anchored Shopping Center located in Orlando, Florida, at a purchase price of $8.2M, which is $100.56 per sf, equaling a 7.13% CAP rate at an 89.69% occupancy. Retail Asset Management, Inc. was the sole broker in the transaction and has retained the management and leasing.
Since 1997 RAM has been credited with the execution of over 300 leases for over 1 million square feet, in excess of $90 million in lease value. This might not seem impressive, but take in to consideration that majority of the leases were for 1,500 to 2,500 square foot and were generated by a 2 person Team......... Wayne Purdy and myself. In 2008, Wayne was recognized with CoStar’s “Power Broker” award based on retail leasing transaction volume for the year.
During the past 23 years RAM has been instrumental in the development/redevelopment of 11 prominent area projects totaling over 750,000 square feet . Responsibilities included; site selection, feasibility study and design, marketing, out parcel sales, lease negotiations, construction management and tenant coordination and placement.
Legacy Commons (Partner) - Valrico, FL
108,000sf - Mixed Use Development
Anchors to be Announced
Valrico Commons (Partner) - Valrico, FL
139,122sf
Re-Developed for Publix, Ross, Beall's Outlet, Pet Supplies Plus & Chase Bank
Our involvement is this project spans more than 25 years; Beginning in October of 1992 with the consultation of it's acquisition from the RTC (for a Limited Partnership) as a nearly vacant Winn Dixie Center, which we re-tenanted, managed, renovated and expanded for Winn Dixie, including 2 Minor modifications and then a Major Modification Plan Approval after Winn Dixie's closure in Sept 2005, for increased entitlements including a PDMU change to accommodate Publix Super Market's re-positioning, then a Sale/Acquisition to/with Primerica Group One and North American Development Group, as partners, in 2010 to continue the redevelopment of this project for Publix, after the 2008 collapse. Publix Super Market opened Sept 14th 2011.
Crystal Beach Plaza (Partner) - Palm Harbor, FL
64,015sf
Re-Developed for Publix Super Market & Chase Bank
This property was acquired with 100% financing as a former Winn Dixie shopping center occupied by Nielsen Media Research. As part of the re-development, we coordinated the demolition, recycling and re-use of approximately 75% of the existing buildings, separated and rehabbed approximately 10,700 sq. ft. of remaining/existing retail building, re-configured the plaza to accept a 38,000 sq. ft. Publix Super Market prototype with approximately 8,900 sq. ft. of adjacent retail space and coordinated a joint closing with the adjacent land-locked property owner for the sale of an outparcel to Chase Bank.
Fresh Market - St. Petersburg, FL
20,000sf
Re-Developed for Freestanding Fresh Market
As included in our third-party services offered, we were retained to manage this asset by the owner at the time of purchase in 1998. Over ten years, through effective management, we were able to maintain occupancy and cash flow all while working through existing encumbrances in order to get the property to where it was in a position to realize its full potential. We performed feasibility, site layout, civil design and tenant placement for the redevelopment of the Cocoanut Grove Shopping Center; formerly a 28,000+/- sq. ft., 2-story (no elevators), Key West Style, dated, wood frame retail/office building at the beginning to the 4th Street Business District of St. Petersburg. CLICK HERE FOR ADDITIONAL INFO
Courtyard @ Countryside - Clearwater, FL
132,191sf
Kohl’s Department Store, Total Wine & Fifth Third Bank
Carillon Town Center (Partner) - St. Petersburg, FL
49,683sf
Publix & AmSouth Bank
Harbor Oaks - Clearwater, FL
45,537sf
Publix, Blockbuster & First Union
Shoppes of Citrus Park - Tampa, FL
107,790sf
Publix, Walgreens, Bank of America, First Union & SouthTrust
Shoppes of Fiddlesticks - Ft. Meyers, FL
82,876sf
Publix & BB&T Bank
Shoppes of Englewood - Englewood, FL
50,912sf
Publix & SunTrust Bank
Publix Temple Terrace - Temple Terrace, FL
63,769sf
Publix & Walgreens
Director Profiles
Paul Cooley
Broker / President
A native to the Tampa Bay Area, has been involved in commercial real estate for over 38 years. He has witnessed the growth in this area first hand and has seen the demand for both retail space and tenants alike. Paul is an aggressive and tenacious individual; his extensive canvassing and cold calling of target markets have enabled Paul and his staff to develop an extensive database of local and national tenants.
For the past 36 years Paul has specialized in the development, management and leasing of shopping centers. During his this time Paul has effectively managed a multiple of properties with varying demands, Paul has negotiated 500+ leases for over million square feet of local tenant leases and well over 350,000 square feet of national tenant leases, having over $90 million dollars in lease value. Over his career, he has successfully negotiated and closed on 52 real estate transactions totaling $118.9 million dollars.
Wayne Purdy
Vice-President
Shopping Center Specialist that has demonstrated history of excelling in the commercial real estate industry. Skilled in Negotiation, Entitlements, Land Acquisition, Investment Properties, and Real Estate Economics.
Since his recruitment in 2002, RAM has been credited with the execution of over 215 leases for over 670,000 square feet, in excess of $60 million dollars in lease value. In 2008, Wayne was recognized with CoStar’s “Power Broker” award based on retail leasing transaction volume for the year.
During the past 21 years Wayne has played a key role in the growth and day to day operations of RAM, in addition to the development / redevelopment of 7 Tampa Bay Area projects totaling over 500,000 square feet. Responsibilities included; site selection, feasibility study and design, marketing, out parcel sales, lease negotiations, construction management and tenant coordination and placement.
